Sunderland AFC’s New Store Opens at the Bridges on Friday 12 June (9am).

Sunderland AFC supporters have a new reason to visit the Bridges, as the club’s brand-new store officially opens on Friday 12 June at 9am.

Fans are invited to join the opening day celebrations, with a special launch event taking place in-store. Sunderland AFC mascots Samson and Delilah will be on hand to meet supporters throughout the morning, while the first customer through the doors will receive an exclusive gift.

Visitors can also take part in a Spin-to-Win Wheel, with a range of prizes up for grabs, including hospitality tickets and signed shirts.

The opening coincides with the launch of Sunderland AFC’s new 2026-27 training wear collection, produced in partnership with Hummel and available to purchase in-store from 9am.

Whether you’re looking to update your Black Cats wardrobe, pick up a gift for a fellow supporter or simply be part of the excitement, make sure to visit the new Sunderland AFC store at the Bridges from Friday 12 June.