Ya Dubai brings the sweet smell of success to the Bridges

Ya Dubai perfume

Fast-growing perfume brand, Ya Dubai, has set up a stylish kiosk right in the heart of the Bridges!

The popular brand which sells unique fragrances inspired by the Middle East, offers a range of perfumes loved in the UAE, as well as versions of other top selling scents.

Owner Ash Ali, who spent years working in the fragrance industry before launching Ya Dubai, decided to come to Sunderland after visiting the city and seeing the amount of investment that was taking place.

The company’s formula of offering favourite Middle Eastern fragrances like Oud, along with more affordable versions of top end perfumes has been a winning one, as Ya Dubai has become a huge hit with shoppers, with a massive rush to buy!

Opening in Sunderland is part of a rapid expansion plan, with stores in Stoke, Liverpool, Blackburn, Preston, Doncaster and Essex and further kiosks to open in Leicester, Glasgow and Edinburgh this year.

You can find Ya Dubai in Central Square, outside of Deichmann.